It is generally possible to use our website without providing any personal data. As far as personal data (e.g. name, address or e-mail addresses) is collected on our pages, this is always done on a voluntary basis wherever possible.
Disclosure of personal data
Your data will be passed on to the shipping company responsible for the delivery if this is necessary to deliver the goods. To process payments, we pass on your payment data to the credit institution responsible for the payment.
Cookies
Mialou.ch uses so-called cookies. These are small text files that are stored on your computer. They serve to make our offering more user-friendly. In addition, cookies enable our online shop to recognize your browser and offer you services. Cookies do not contain personal data.
Google Analytics
This website uses Google Analytics, a web analysis service provided by Googe Inc. ("Google"). Google Analytics uses so-called "cookies", text files that are stored on your computer and that enable your use of the website to be analyzed. The information generated by the cookie about your use of this website (including your IP address) is transmitted to a Google server in the USA and stored there. Google will use this information to evaluate your use of the website, to compile reports on website activity for website operators and to provide other services related to website activity and internet usage. Google may also transfer this information to third parties if required by law or if third parties process this data on behalf of Google. Under no circumstances will Google associate your IP address with other Google data. You can prevent the installation of cookies by setting your browser software accordingly; However, we would like to point out that in this case you may not be able to fully use all of the functions of this website. By using this website, you agree to the processing of the data collected about you by Google in the manner and for the purpose described above.
Facebook and Facebook Marketing Services
Within our online offering, due to our legitimate interests in the analysis, optimization and economic operation of our online offering and for these purposes, the so-called "Facebook pixel" of the social network Facebook, which is operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025 , USA, or if you are based in the EU, Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook") is used.
Facebook is certified under the Privacy Shield Agreement and thereby offers a guarantee that it will comply with European data protection law ( https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active ).
With the help of the Facebook pixel, Facebook is able to determine the visitors to our online offering as a target group for the display of advertisements (so-called “Facebook ads”). Accordingly, we use the Facebook pixel to only show the Facebook ads we place to those Facebook users who have shown an interest in our online offering or who have certain characteristics that we transmit to Facebook. With the help of the Facebook pixel, we also want to ensure that our Facebook ads correspond to the potential interest of the users and do not appear annoying. With the help of the Facebook pixel, we can also track the effectiveness of Facebook advertisements for statistical and market research purposes by seeing whether users were redirected to our website after clicking on a Facebook advertisement.
The processing of data by Facebook takes place within the framework of Facebook's data usage policy. Accordingly, general information on the display of Facebook ads can be found in Facebook's data usage policy: https://www.facebook.com/policy.php . Specific information and details about the Facebook Pixel and how it works can be found in the Facebook Help section: https://www.facebook.com/business/help/651294705016616 .
You can object to the collection by the Facebook pixel and the use of your data to display Facebook ads. To set which types of advertisements are shown to you within Facebook, you can go to the page set up by Facebook and follow the instructions there on the settings for usage-based advertising: https://www.facebook.com/ads/preferences/?entry_product= ad_settings_screen . The settings are platform-independent, meaning they are applied to all devices, such as desktop computers or mobile devices.
You can also use cookies to measure reach and for advertising purposes via the deactivation page of the Network Advertising Initiative ( http://optout.networkadvertising.org/ ) and also the US website ( http://optout.aboutads.info/ ) or the European website ( http://www.youronlinechoices.com/uk/your-ad-choices ).
To prevent your data from being collected using the Facebook pixel on our website, please click the link in the following section. Note: If you click the link, an “opt-out” cookie will be stored on your device. If you delete the cookies in this browser, you will have to click the link again. Furthermore, the opt-out only applies within the browser you are using and only within our web domain on which the link was clicked.
Retargeting
Our websites use so-called re-targeting technologies. We use these technologies to make our website more interesting for you. This technology allows us to show you personalized advertising on our partners' websites. We are convinced that the display of personalized, interest-based advertising is more interesting for you than advertising that has no such personal connection. The display of these advertising materials on our partners' websites is based on cookie technology and an analysis of previous usage behavior. This form of advertising is completely anonymous. No personal data is stored and no usage profiles are merged with your personal data.
You can prevent re-targeting at any time by rejecting or deactivating the relevant cookies in the web browser menu bar (see “Cookies” below).
Information, deletion, blocking
You have the right to free information about your stored personal data at any time, as well as the right to correct, block or delete this data. You can contact us at any time using the address given in the legal notice for this purpose or for further questions on the subject of personal data.